The 353 Method: A New Standard
Strategic Partnership Proposal for Dr. Ray Tolmos
The Evolution of Care
Dr. Ray, your practice is at a pivotal crossroads. You are no longer just a chiropractor; you are a Primary Care & Longevity Specialist.
The "353 Method" represents a shift toward high-ticket, holistic medicine. Your current digital infrastructure, however, is built for a 2012 local chiropractic office. It's fragmented, expensive, and creates operational friction.
This proposal outlines the bridge to your future: A dual-site SEO strategy combined with a unified AI-driven operational powerhouse.
Core Objectives
- ✓ Separate Chiropractic & Functional Medicine identities to capture two distinct patient types.
- ✓ Consolidate 4+ software subscriptions into one "AZL Magic" dashboard.
- ✓ Automate lead follow-up & review generation to free up staff bandwidth.
Operational Efficiency
Your current workflow requires staff to juggle multiple logins, resulting in missed leads and high monthly overhead.
Fragmented Chaos
DearDoc ($600/mo) + AWeber + Blink Voice + Outlook + Review Wave
Unified Central CRM
AZL Flow - One Login, One Dashboard, One Mobile App.
Unified Dashboard
Manage all patient chats, SMS, and emails in one central hub. No more switching between 5 different logins.
Mobile Phone App
Your entire CRM in your pocket. Respond to leads and manage appointments from anywhere with our native mobile app.
Cost Reduction
Eliminate DearDoc's $600/mo fee. AZL Flow replaces and improves all AI chat, review, and follow-up tools.
The Dual-Path Strategy
Chiropractic Legacy
Maintain your 18-year-old domain for Local SEO. It continues to feed the practice with local pain patients and ortho-regenerative leads.
- Preserves existing Google authority.
- Targets high-intent local search.
- Minimal maintenance required.
353heal.com (Functional Med)
A new, Luxury Primary Care portal. This is where we build the "353 Method" brand authority and longevity messaging.
- Modern, premium design aesthetic.
- High-conversion funnels for Primary Care.
- Integrated booking & AI Chatbot.
Phase 1: The Foundation
Phase 2: Growth Add-Ons
SEO & Content
Building long-term authority and local dominance.
- 4 Monthly SEO Blog Posts
- GBP Management & Optimization
- Advanced Keyword Ranking
Social Media
Professional content creation and multi-channel management.
- Tiktok, FB, IG, LinkedIn, GBP
- 3 Curated Aesthetic Posts Per Week
- Platform & Engagement Management
Paid Ads
Direct lead generation via high-performance campaigns.
- $750 Google Ads Management
- $750 Meta Ads Management
- Creative, Copy, & Performance Reporting
Month 1
Website Build & CRM Setup
Month 2
SEO & Marketing Setup
Ongoing
Scaling & Optimizing
Elite CRM & Automation Features
- AI Voice Receptionist
- Unified CRM & Mobile App
- Missed Call Text-Back
- AI Review Manager
- Email/SMS Automations
- Weekly Strategy Calls
- Order Sequences
- Priority VIP Support
- Call Tracking & Recording
- Pipeline & Opportunities
- AI Chatbot Agent
- Lead Source Reporting
- Integration with Specific Websites & Softwares
- Initial Lead Nurture
- Database Reactivation
- Unlimited Users
Communication Usage Rates
To maintain transparency, additional communication costs (Telephony/SMS/Email) are billed directly based on actual usage. Below are the wholesale rates applied.
| Communication Type | Rate | What You Get for $10 |
|---|---|---|
| Phone Calls Inbound | $0.021 / minute | ~475 minutes |
| Phone Calls Outbound | $0.01275 / minute | ~785 minutes |
| Text Messaging (SMS) | $0.01245 / 160 characters | ~805 messages |
| $0.001012 / email | ~9,880 emails | |
| AI Conversation Inbound | $0.025 / message | ~400 messages |
| AI Conversation Outbound | $0.1625 / minute | ~60 minutes |
*Add-on modules can be activated individually or as a combined growth strategy after the Phase 1 Foundation is complete.
Ready to Initialize?
Accept this proposal to begin the migration and design process. We aim for a soft launch in 3-4 weeks and a full launch in 4-6 weeks.